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Contact:

Ken Vandruff

Director of Communications

kvandruff@gowichita.com

316.660.6305

 

Jan. 11, 2012

For immediate release

Go Wichita launches new advertising campaign

 

(Wichita, Kan.) - The Go Wichita Convention & Visitors Bureau has launched a new advertising campaign urging meeting planners and potential visitors to "Take a closer look" at Wichita.

The "Take a closer look" campaign features a bold image focusing the reader's attention on the message that Wichita has attractions and experiences that make it a great travel destination. The campaign will utilize print ads, billboards and online advertising opportunities to increase the visibility of Wichita as a vacation destination and raise awareness of Wichita as a host city for meetings and conventions.

"Go Wichita continues to promote that Wichita has big-city amenities at Midwestern prices," said John Rolfe, Go Wichita president and CEO. "We're confident that once people know what we have to offer, they'll take a closer look at visiting our city."

 

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About Visit Wichita

Visit Wichita markets the greater Wichita area as a major convention and tourism destination, thereby enhancing the economic development of the city, county, region and state. Visit Wichita is led by President and CEO Susie Santo, and in 2013 travel and tourism contributed more than $1 billion in economic impact to the Wichita MSA.